Copywriting

Why the New Internet means you gotta have more fun

The rise of social media has changed communication on the Internet forever. Gone are the days when you can blatantly attempt to sell your visitors.
You need a relationship. You need to make friends first.
But how do you do that? How do you show your prospects that you’re not just another sleazy salesman reaching for his [...]

Copywriting - “The Long Lost Sales Letters”

Early in his copywriting career, Dan Lok agreed to an “apprenticeship” arrangement with a Millionaire Direct Marketer from Canada called “Mr. X”. Together they wrote hundreds of classified ads, ‘advertorials’ and sales letters for the many direct marketing businesses that Mr. X owned.
But according to Dan Lok, he says “Mr. X. treated me like dirt”. [...]

Clayton Makepeace - “Double Your Profits”

Rarely do claims like ‘Double Your Profits in 12 Months or Less’ make it past my B.S. detector – but Clayton Makepeace really does know how to double your profits.
How come? Because he’s done it over and over again. And not in that ‘one-hit wonder’ kind of way some people who’ve struck it lucky once [...]

Clayton Makepeace - “The Great Copywriting Conspiracy”

My friends Tony Flores and Clayton Makepeace published a controversial 23-page report that shows you – among other things – how Clayton generated $22.3 million for a client in just six short weeks.
You can get a copy of the report Here.
(This was just PART of the $60 million the client made from a 150,000 name [...]