Posts Tagged ‘Management’

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Business Marketing Management: B2B

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Emerging trends are changing today's business marketing. Are you ready to compete? BUSINESS MARKETING MANAGEMENT takes you inside the world of business marketing experts, showing you what you need to know to be successful. The textbook highlights the similarities between consumer goods and business-to-business marketing, presents a managerial rathe[Read More]
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Business and Society: Ethics and Stakeholder Management

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Introduce your students to important and diverse stakeholder management and ethical frameworks for considering and protecting critical stakeholder interests with the latest edition of BUSINESS AND SOCIETY. Students learn how responsible business decision makers balance and protect the interests of various stakeholders, including investors, employee[Read More]
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Small Business Management: Entrepreneurship and Beyond

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Small Business Management provides a balanced introduction to both entrepreneurship and small business management with a focus on achieving and maintaining a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality and technology are highlighted throughout the text. The streamlined f[Read More]
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The Big Book of Small Business: You Don’t Have to Run Your Business by the Seat of Your Pants

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Your shoes are charred from stomping out brush fires. You have nightmares about UFOs--Unreachable Financial Objectives. All-star interviewees turn into duds. Meetings cause more problems than they solve. The office is a ghost town at 5:01 p.m. Does this sound familiar? Tom Gegax knows what that is like. Years after running his Tires Plus [Read More]
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Strategic Management & Business Policy: Achieving Sustainability (12th Edition)

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A class-tested approach to Strategy with new focus on environmental sustainability. Introduction to Strategic Management and Business Policy; Scanning the Environment; Strategy Formulation; Strategy Implementation and Control; Introduction to Case Analysis; Web Chapters: Other Strategic Issues; Cases in Strategic Management This text equips reader[Read More]
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Small Business Management: An Entrepreneur’s Guidebook

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Operating any business is complex and challenging, but it provides interesting, creative, and rewarding experiences. Small Business Management, Sixth Edition, takes a practical and down-to-earth approach to planning, organizing, and running a small business. While employing current research and theory, Small Business Management takes a pragmatic â[Read More]
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Cost Management: Strategies for Business Decisions

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Hilton/Maher/Selto (HMS) is for instructors who want to teach students to manage costs and not just account for costs. HMS maintains that, "Costs don't just happen," and with a pro-active approach toward costs, managers who understand cost implications as well as accountants can add value to an organization. Hilton, Maher, Selto focuses on having s[Read More]
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Effective Small Business Management (9th Edition)

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This book provides you a pathway to launching a new, small business successfully. The edition provides information on the right way to launch and mange a small business with the staying power to succeed and grow. This book is for the new venture entrepreneur who wants to explore the possibilities, the challenges, and the rewards of owing a bus[Read More]
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Small Business Management: Launching and Growing Entrepreneurial Ventures (with Printed Access Card)

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Realize your dreams of small business success with this market-leading SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 15E. This innovative book provides the practical concepts, entrepreneurial insights, and comprehensive resources essential for success throughout your management career. This edition's solid coverage of t[Read More]
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Fundamentals of Financial Management (with Thomson ONE – Business School Edition)

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Count on the renowned author team that's First in Finance to deliver a unique balance of clear concepts, contemporary theory, and practical applications that ensures a thorough understanding of today's corporate finance and financial management. Brigham/Houston's FUNDAMENTALS OF FINANCIAL MANAGEMENT, 12E presents a solid, focused foundation in fina[Read More]
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Human Resource Management

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Take the most current look at human resource management and its impact on the success of organizations today with the latest edition of HUMAN RESOURCE MANAGEMENT from Mathis/Jackson. Whether you are currently a practicing human resource management professional or plan to use HR knowledge in your career this comprehensive market-leading text has the information you need for ongoing professional success. This authoritative text offers a leading resource for preparation for professional HR certification by providing coverage of all major topics for the PHR and SPHR professional examinations given by the Human Resource Certification Institute (SHRM). This edition effectively blends theory and practice as it highli… More >>
Human Resource Management

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Operations Management

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Creating value through Operations Management.  COMPETING WITH OPERATIONS; PROJECT MANAGEMENT; PROCESS STRATEGY; PROCESS ANALYSIS; QUALITY AND PERFORMANCE; CAPACITY PLANNING; CONSTRAINT MANAGEMENT; LEAN SYSTEMS; SUPPLY CHAIN DESIGN; SUPPLY CHAIN INTEGRATION; LOCATION; INVENTORY MANAGEMENT; FORECASTING; OPERATIONS PLANNING AND SCHEDULING; RESOURCE PLANNING
MARKET: Operations Management provides readers with a comprehensive framework for addressing operational process and supply chain issues. This text uses a systemized approach while focusing on issues of current interest. … More >>
Operations Management

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