Books of Knowledge

Posts Tagged ‘Principles’

This is the most widely-read and authoritative textbook in all of medicine. It is extensively revised and updated to meet the challenges of global medicine and enhanced with an image-packed DVD. The number 1 selling medical textbook worldwide, “Harrison’s” has defined internal medicine for millions of physicians and students worldwide since 1950. The new Seventeenth Edition retains its balance of science and patient management and has been massively updated to include an innovative array of new features and content…. More >>
Harrison’s Principles of Internal Medicine

Introducing the most dramatically revised edition of Harrison’s ever! Now with NEW bonus DVD with 37 chapters and more than 500 brand new images and video clips! A Doody’s Core Title ESSENTIAL PURCHASE! 5 STAR DOODY’S REVIEW
“The book is for anyone who has the remotest association with the practice of medicine, be they internists, surgeons, nurses, technical staff, or counselors. This is the authority, and in a tim… More >>
Harrison’s Principles of Internal Medicine, 17th Edition

Not every home owner or apartment dweller can afford to hire an interior decorator, but this book and a bit of do-it-yourself spirit are all that’s needed to give living interiors an elegant, professionally finished look. Presenting all the design principles and techniques needed for creating beautiful rooms, Interior Design Course advises readers on how to think visually and develop distinctive, personal styles of their own. The book is organized into units that … More >>
Interior Design Course: Principles, Practices, and Techniques for the Aspiring Designer

PRINCIPLES OF INTERNET MARKETING: NEW TOOLS AND METHODS FOR WEB DEVELOPERS helps readers understand the “why” behind the “how” of Web site development. It teaches the importance of the brand and how that relates to Web site development, the reasons sites are developed, how they build an audience, and most importantly, how companies use the Web to earn revenue and build recognition among their desired market. You will learn the strategies used to drive traffic to a s… More >>
Principles of Internet Marketing: New Tools and Methods for Web Developers

John Adair transformed our understanding of how leadership works with his pioneering book Not Bosses But Leaders. Here he explores the nature of motivation, individual needs and how they relate to the key tasks facing leaders and managers.  Positive motivation, he argues, can create, maintain and improve the performance of any team. In Leadership and Motivation John Adair also puts forward his own theory of motivation – the fifty-fifty rule – and then i… More >>

Leadership and Motivation: The Fifty-Fifty Rule and the Eight Key Principles of Motivating Others

This pioneering textbook lays the foundation for using the most exciting marketing medium in decades. It shows what makes the Internet new and different, what techniques work and which don’t, and how the Internet is creating value for customers and profits for companies. Most importantly, it shows how Internet Marketing fits into the rest of an organization’s marketing strategy…. More >>

Principles of Internet Marketing

PRINCIPLES OF INTERNET MARKETING: NEW TOOLS AND METHODS FOR WEB DEVELOPERS helps readers understand the “why” behind the “how” of Web site development. It teaches the importance of the brand and how that relates to Web site development, the reasons sites are developed, how they build an audience, and most importantly, how companies use the Web to earn revenue and build recognition among their desired market. You will learn the strategies used to drive traffic to a site, the tools t (more…)